Did you know I was on TV?

A few years back, I was approached by S4C. The Welsh channel for the BBC.

I was asked if they could come and record us for the day during football coaching.

What caught their eye was the audience we worked with.

You see, when I set up my company ‘Explore Football’, there were a few other companies in North Wales also coaching football.

So I had to find a way in. I did this by creating a market for me to enter.

It was simple…. Work with under 6 ?

Everyone else was working with over 6 year-olds, so why not go in younger!

And that is how the business took off.

We had 9 locations across North Wales which resulted in us setting up a Holiday Camp for ages 4-11, often with 50, 60, 70 kids turning up.

What I am trying to say is that having a special target audience makes your marketing, your message, your service much easier.

You are not just another trainer in your area working with anybody and everybody.

You specialise in helping a certain type of person.

This can lead to you becoming the main person in your area that that type of person comes to.

David 🙂

How To Not Waste Money on Facebook Ads

You set a Facebook Advert Up with a £10 daily budget For that, you should be getting 2 if not more leads per day But for some reason, you aren’t getting any❓❓❓❓ Here is a few reasons why…. 1️⃣ You are not split testing your Ads❗️ This means running 2 or more ads side...


Your website, the place people go to check you out… should be your lead generating machine A place where prospects go, and leave by handing over their details Just like going into a shop, you walk out having handed over money Your website should do exactly the same,...

Fill It With Social Proof

There is nothing better than social proof   A real persons review about your service for the whole world to see   What’s even better is that with accounts like Facebook & Google   Prospects looking at the person may have mutual friends and make that review more...

Let's Connect...

By Email Using The Form

How Can I Help?

11 + 5 =